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NFR Streaming Plans & Prices: Choose the Right Subscription

Original AI illustration of a laptop and notebook for planning a rodeo streaming subscription
Original AI-generated illustration; not documentary event photography.

Cowboy+ currently displays an annual website plan at $139.99 with NFR live and on-demand access, and a $12.99 monthly plan without NFR. Compare the event access as well as the price before subscribing. This guide explains the plans, billing questions and device checks that matter for watching the Finals.

Which plan includes NFR?

The current Cowboy+ website offer includes NFR live and on-demand access with the annual plan at $139.99 for one year. The $12.99 monthly plan does not include NFR. Choose the annual NFR-inclusive offer if your purpose is to stream the Finals, rather than assuming a general monthly subscription unlocks the event.

Current Cowboy+ website prices: annual vs. monthly

The official Cowboy+ subscription page shows the plan comparison after you create an account or sign in to an existing account. New visitors need to complete account creation before viewing the available subscription prices. Creating an account and purchasing a paid plan are separate steps; review the plan and total before confirming payment. The displayed website offers are:

Website planDisplayed priceBilling periodNFR live and on demand
Annual plan$139.991 yearIncluded
Monthly plan$12.991 monthNot included

Both plan cards advertise other rodeo programming, the live Cowboy Channel feed, originals and an on-demand library. Those general benefits do not change the monthly plan’s explicit exclusion of NFR.

These are the displayed Cowboy+ website offers. An app-store catalog, renewal or promotional offer may differ. Before paying, confirm the selected plan, currency, final total and renewal terms in your own checkout. The annual amount is the price for the full year, not a monthly payment.

Compare your existing television access first

If your cable or satellite package already includes the live channel carrying the performance, another subscription may be unnecessary for watching that television. App access is a separate question. Find the event in your own program guide and check whether your provider allows playback on a phone, connected TV or while traveling. Our TV channel guide explains that distinction.

A practical buying checklist

  • Identify the account email you intend to use on every device.
  • Check the total charge today, billing term and renewal amount.
  • Find explicit live NFR inclusion, not just general rodeo coverage.
  • Review replay access and availability in your country.
  • Confirm which company will manage billing and cancellation.
  • Save the receipt and test a playable program before event night.

Compare a full annual charge against your intended use. A monthly equivalent displayed in an advertisement is not necessarily an installment payment option. Do not start a second subscription simply because an existing purchase has not appeared in an app.

Upgrading, cancellation and purchase problems

Start with the platform that took your payment. A purchase made through an app store may need to be managed there, while a direct web purchase may be managed in the service account. Do not assume deleting an app cancels a subscription. Use Cowboy+ account support for purchase and entitlement questions, and use our playback troubleshooting guide when the plan is correct but the video fails.

Plan your screen and your viewing time

After choosing access, test the screen you will actually use. Follow the Roku, Fire TV or Apple TV instructions, then compare the performance schedule with your local clock. If you cannot watch live, read the replay guide before choosing a plan.

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